Elon Musk’s plan to just give a blue ‘Verified’ check mark icon to any Twitter user willing to pay, went as badly wrong as everyone else could and did predict. Now Musk has announced that he plans to bring it back as part of a new and more complex system. ‘All verified individual humans will have same blue check,’ he tweeted, ‘as boundary of what constitutes ‘notable’ is otherwise too subjective’ It’s not clear whether all or some of the new verification checkmarks will have to be paid for. Musk gave no indication of how that can would be done, as Twitter may have had the staff to do it, but Musk has been laying off huge numbers of workers, prior to starting a new hiring effort. . . .
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