Meta Unveils Next-Gen VR and AR Technologies at Connect Conference
Meta, the parent company of Facebook, showcased a range of cutting-edge virtual and augmented reality technologies at its annual Connect conference. CEO Mark Zuckerberg introduced Orion, a prototype of advanced augmented reality glasses with holographic AR, wireless design, and a wrist-based neural interface. While no release date was announced for Orion, Zuckerberg described it as a “glimpse of the future.”
The company also revealed updates to its existing product line, including a more affordable VR headset, the Quest 3S, priced at $299 and set to ship on October 15. This move positions Meta competitively against Apple’s upcoming Vision Pro headset. Meta’s Ray Ban smart glasses have also gained popularity, overcoming initial supply challenges.
In a significant AI push, Meta introduced new features for its AI assistant, now capable of voice interaction and featuring celebrity voices. The company also unveiled an AI update allowing influencers to create AI versions of themselves for fan engagement. Live translation and video dubbing capabilities were demonstrated, showcasing Meta’s commitment to breaking language barriers.
Meta AI has reportedly amassed 500 million users, underscoring the company’s successful pivot towards artificial intelligence. Integrating AI into Ray Ban smart glasses enables users to receive assistance with daily tasks, such as reminders and recipe suggestions.
Despite these advancements, Meta’s revenue still primarily stems from advertising, with 98% of its $39 billion revenue coming from ads. The company continues to invest heavily in AI and next-generation computing platforms, although experts remain skeptical about the mainstream adoption of VR headsets due to their current form factor.
As Meta sets the stage for a future 3D computing platform with its Orion prototype, the potential for AR glasses to revolutionize consumer-brand interactions grows. The Connect conference reaffirms Meta’s commitment to bringing advanced technology to the masses through a combination of headsets, glasses, and AI systems.
By
