Comcast Mulls Media Shakeup: Cable Networks Spinoff and Peacock Partnerships on the Table
Comcast Considers Major Restructuring of Media Assets, Wall Street Reacts
Comcast, the media and telecommunications giant, is reportedly considering significant changes to its media portfolio, including potentially spinning off cable networks like CNBC and MSNBC. Mike Cavanagh, Comcast’s president, has also hinted at exploring partnership opportunities for the company’s streaming service, Peacock, with rival platforms.
The news initially sparked a 6% spike in Comcast’s stock price, but the gains were short-lived as Wall Street analysts expressed mixed opinions on these potential moves.
Some analysts believe that separating from declining cable networks could increase Comcast’s overall valuation. UBS analyst John Hodulik and Craig Moffett of MoffettNathanson have voiced support for the idea of a spinoff. However, concerns remain about the desirability and value of standalone cable networks in today’s media landscape.
Michael Hodel from Morningstar and Tim Nollen from Macquarie have questioned the value of cable networks without NBCU’s studio and streaming ties. Rich Greenfield of Lightshed Partners went further, expressing doubt about the existence of a logical partner for Comcast’s cable networks.
One potential scenario involves combining Comcast’s networks with those of Warner Bros. Discovery (WBD), which could offer cost savings. However, analysts suggest that WBD may have the upper hand in such negotiations.
On the streaming front, Peacock has shown steady growth but continues to struggle against larger rivals. Brandon Katz, an industry analyst, highlights Peacock’s subscale status and significant losses as key challenges.
Potential partnerships with other subscale streamers like Max and Paramount+ face logistical hurdles. Peacock’s US-only operation contrasts with the global aspirations of these potential partners, raising concerns about subscriber overlap and cannibalization.
The uncertainty extends to which service would absorb the other in a potential partnership. While a Peacock-Max combination could be powerful, some analysts suggest a tie-up with Paramount+ might be a safer option.
As Comcast navigates these complex decisions, the media industry watches closely. The outcome could significantly reshape the streaming and cable network landscape, with far-reaching implications for consumers and competitors alike.
