When Amazon Web Services (AWS) employee inquired about the company’s often challenging work environment during an October all-hands meeting, all eyes turned to Matt Garman. Known for his relentless focus on business goals, Garman’s direct style has earned him the moniker “Bulldozer.” This reputation has recently propelled him to the top job at AWS, making him one of the most prominent executives in the tech industry.
Garman, an 18-year Amazon veteran, steps into his new role at a critical time. The cloud computing giant he now leads must continue its rapid growth despite escalating competition in artificial intelligence. Garman replaces Adam Selipsky, who had been at the helm for just three years. According to Amazon CEO Andy Jassy, Selipsky’s appointment came with an informal agreement to groom a successor before departing. In a company-wide email, Jassy expressed confidence in Garman’s capabilities, citing his extensive knowledge of AWS’s customers and business operations.
Garman’s journey at Amazon began in 2005, when he joined as an intern while studying at Northwestern’s business school. With industrial engineering degrees from Stanford under his belt, he climbed the ranks, eventually leading technical teams within AWS. In 2020, he surprised many by assuming the role of AWS’s sales and marketing chief, a significant shift from his engineering background. This transition, however, appears to have been successful, gaining him the trust of both Amazon leadership and investors.
Garman’s promotion comes as AWS navigates a period of recovery from a growth slowdown. Internally, there have been concerns about the company lagging behind competitors like Microsoft in launching AI solutions. Former CEO Selipsky had highlighted reduced startup funding as a factor affecting cloud spending, a sentiment echoed during an internal meeting. Garman now faces the dual challenge of revitalizing growth while fending off intense AI rivalry.
One strategy Garman has championed is the “One Team” concept within AWS. This initiative aims to break down traditional barriers between different roles, encouraging a more collaborative approach. A prime example is the Delivery Point of View (DPOV) sales initiative. Under DPOV, AWS software consultants, who previously focused solely on implementing services, are now also tasked with identifying sales opportunities. This blurring of lines between consultants and salespeople aims to drive growth and create a more integrated workforce.
Last month, as Amazon Q launched publicly, Garman rallied his team with a call to unity. In an email, he urged every employee to work cohesively in promoting the new product, embodying the “One Team” ethos. As Garman takes the reins at AWS, his leadership style and strategic initiatives will undoubtedly shape the future of one of the world’s most influential cloud computing companies.
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