Startup Claims to Develop Wearable Device Detecting Infidelity
A new startup, RAW Ring, has announced the development of a wearable device purportedly capable of detecting infidelity. The company describes its product as a “dystopian loyalty tracker” that monitors heartbeats, body heat, and interactions.
The announcement has sparked skepticism among industry experts, who question both the necessity and ethical implications of such a device. Concerns have been raised about its potential misuse in unhealthy or abusive relationships.
RAW Ring CEO Marina Anderson defended the product, stating, “Our intention is to build trust and reduce divorce rates.” Anderson emphasized that the ring is not marketed as a loyalty tracker, and its visibility serves as a deterrent to potential cheaters.
The device is connected to the company’s existing anti-catfishing and ghosting dating app, RAW. However, doubts persist about the company’s ability to prevent misuse, with critics drawing parallels to past issues with similar technology like Apple’s AirTags.
Anderson asserts that the company has conducted research to prevent negative outcomes and maintains the ability to stop data sharing. Despite these claims, skeptics speculate that the ring might be vaporware, citing the lack of a prototype and bold claims about its capabilities.
The announcement has prompted reflection on the implications of such technology on human intimacy and relationships. Some observers draw comparisons to existing technology like Apple Watch’s heartbeat-sharing feature, noting its limited impact on relationships.
As the debate continues, industry watchers remain cautious about the potential effects of such devices on personal privacy and trust in relationships.
