Image Not FoundImage Not Found

  • Home
  • Business
  • ELF Beauty Stock Plunges 9% as Short Seller Alleges $190 Million Revenue Inflation
ELF Beauty Stock Plunges 9% as Short Seller Alleges $190 Million Revenue Inflation

ELF Beauty Stock Plunges 9% as Short Seller Alleges $190 Million Revenue Inflation

Renowned Short Seller Accuses ELF Beauty of Revenue Inflation

Carson Block, the founder of Muddy Waters Capital and a well-known short seller, has set his sights on ELF Beauty, alleging significant revenue overstatement by the cosmetics company. Block presented his findings at the Sohn Conference in London, causing a stir in the financial community.

According to Block’s report, ELF Beauty may have overstated its revenue by $135 million to $190 million. The accusations are based on import data and conversations with ELF’s shipping partners, suggesting that the company has been selling products it doesn’t possess.

Block claims that ELF Beauty has materially inflated its revenue over the past three quarters. The report alleges that management artificially boosted revenue and profits due to concerns over inventory build-up. Furthermore, it suggests that ELF’s inventory figures are inflated to account for unreceived cash.

Carson Block has a reputation for exposing accounting fraud, particularly in Chinese companies. His track record lends weight to these allegations. Last year, Block accurately predicted a liquidity crisis for a Blackstone REIT, which experienced a nearly 17% decline.

The report details a discrepancy in revenue and inventory growth following ELF’s May earnings report. While ELF claims that inventory changes are due to taking ownership of goods in China, Block disputes this practice. Conversations with China-based shippers reportedly suggest that ELF’s inventory build-up is a result of insufficient sales rather than policy changes.

The market reacted swiftly to Block’s presentation, with ELF Beauty’s stock dropping over 9%. As of now, ELF has not provided a comment to Business Insider regarding these allegations.

This developing story highlights the ongoing scrutiny of corporate financial practices and the significant impact that short sellers can have on market perceptions. As the situation unfolds, investors and industry observers will be closely watching for ELF Beauty’s response and any potential investigations into these claims.

Image Not Found

Discover More

Amazon's Smart Home Revolution: Ring Founder Returns to Lead Innovation
TikTok Acquisition Heats Up: AppLovin Enters Race with Surprise Bid Amid Security Concerns
Global Markets Plunge as Trump Tariffs Fuel Recession Fears and Economic Uncertainty
Matter vs. Z-Wave: The Battle for Smart Home Dominance in Security Systems
Tech Giants Adopt AV1 Codec: Revolutionizing Video Streaming with 30% Better Compression
"Wounded Superman" Shocks in Surprising Warner Bros. Trailer: Corenswet, Brosnahan Star
AI Titans OpenAI and Anthropic Launch Rival Education Programs for Universities
Tech Giants Reel as Trump's New Asian Tariffs Spark Market Selloff
Japan Debuts Revolutionary 3D-Printed Train Station: Built in Hours, Opens This Summer