Business Insider Launches Search for 2024’s Most Innovative CMOs
Business Insider has announced the commencement of its 10th annual search for the most innovative Chief Marketing Officers (CMOs) of 2024. The prestigious list, which recognizes marketing executives who have made significant impacts in their field, is now open for nominations.
The publication is seeking senior-most marketing executives who have demonstrated exceptional leadership and innovation in their roles. Notably, nominees are not required to hold the specific title of CMO but must have been in their current position for a minimum of six months.
This year’s search comes at a time when marketing leaders are facing unprecedented challenges. CMOs are navigating through political and economic uncertainties while also adapting to the rapid rise of artificial intelligence in the marketing landscape. Despite these hurdles, the focus remains on driving financial growth for their organizations.
Business Insider’s evaluation criteria will consider several factors, including the nominee’s influence on company’s financial performance and executive roles. The size and impact of the brand they represent, as well as their contributions to the marketing profession as a whole, will also be taken into account.
To support nominations, Business Insider encourages the submission of case studies and quantitative data that highlight the nominee’s achievements over the past 12 months. This information will be crucial in the judging process, which will be conducted by Business Insider’s editorial team.
Interested parties have until 5 p.m. ET on April 25 to submit their nominations. The editorial team may follow up with additional questions for selected nominees.
For those looking to participate or gain inspiration, Business Insider has provided a link to submit nominations and access to last year’s list of innovative CMOs.
As the marketing world eagerly anticipates the results, the search for 2024’s most innovative CMOs promises to showcase the best and brightest in the field, setting the stage for the future of marketing leadership.